CANCER RESEARCH UK: EVENTS
How does speeding up the buying process impact countless amounts of lives?
Working in house for a charity, on a low budget implementation and massive accessibility restrictions
A modular ticketing system adaptable for any charity event.
When you think about design - you think traditionally on the surface level and thats fine.
Craft can make a product sing - but what we love todo is make a product that makes a difference, something where the social impact is priceless.
Creating good design is more about the flowing experience so that a person can easily get to A-B when they desperately need to and not let their friends down, or show their support for those who care - and still come out feeling that it was a accessible, predictable and feel in control of what they're doing.
Everyone has a story, its something that drives them and making the process that carries them on their way is something we will never forget, we worked with the digital team to form their ticket system into what is is today - creating, testing, defying expectations, interviewing, failing, breaking things, challenging the way things are done, to start again - to gain that insight and relook at what we were doing.
To face implementation challenges to the Nth degree, to simplify, and rework to fit accessibility AAA standards and then release the product.
Thats why we do it, looking at something where we only have the smallest breathing space to make something with the potential to be remarkable, the true definition of innovation, if anything, is something raw, that is a work horse and gets the job done in the most basic way, something that lasts, with impact that is agnostic from the hip tech scene, with genuine impact on society. We live for those briefs.
The ticketing system is for Cancer Research is a simple thing, a simple solution is the best. Its a modular interchangeable form, that allows a hub and spoke module to mask any of the heavy lifting to exceed expectations within testing. We worked in a 2 week agile sprint process - making sure a build was into the hands of real people twice a month, continuously.
Why is this important? Well, they say you only need to test with 5 users - but continuous testing makes something foolproof.
Cancer Research Digital team are a clever bunch - they get technology like us, experimenting to test little things, to get things moving quickly to see what works setting minimum viable metrics - setting the bottom most benchmark and seeing what they achieve from that by analysing the data and building on-top of work works, to edge things forward, so that the product evolves as their understanding does.
Cancer Research UK's ticketing service couldn't have been a success without:
Our design services and user experience research and testing total dedication and consultancy
Lets make good stuff.
If you think you have an idea that can impact society please get in touch. Lets progress together.
We offer a free consultation